OUR VISION:
To become a leading Tanzanian brand dedicated to providing quality African products to domestic and international markets.
OUR MISSION:
To provide superior quality food products to our customers for them to recommend to their families and friends in throughout the world.
OUR VALUES
Our core values have the short term of PCI-QR
PASSION:
We are passionate to what we do to ensure the satisfaction of our customers
COMMITMENT:
We develop relationships that make a positive difference in our customers’ lives and improve the communities in which we work
INTEGRITY:
We uphold the highest standards of integrity in all of our actions
QUALITY:
We provide products and services that deliver superior quality to our customers
RELIABILITY:
Consistently deliver on our commitments to our customers, suppliers, and employees.